One of the most important mainsprings of humans is their striving for happiness. Ultimately, we ...
This website by Marco van Hout shows examples, stories and interviews on the topic of design for emotion. Since 2004.
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The Power of Nostalgia in Advertising
While science is still struggling to unravel the neuro-dynamics of nostalgia, studies have ...
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Sustaining the Human-Object Relationship
Is it possible to build deeper, reciprocal relationships between an object and its user? Can ...
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Emotion comes full circle
Michael Rottmar of Miroco in Germany, designed an interesting wall cabinet that focuses on ...
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Creating Emotional Impact Through Vision
What has always fascinated me most about industrial design is its thematic complexity, touching ...
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Total Beautiful
During my time at the London-based Samsung design studio, a colleague and I coined the phrase ...
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Two Point Perspective
It is my belief that to engage users emotionally, especially in mature product categories, a ...
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In Search of a Good Story…
I love a good story. Piles of books line the walls of my home; magazines are stacked on my ...
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The Laminated Mona Lisa
It’s been less than a year since I purchased my mobile phone and daily wear has already ...
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The Mediocre Middle
We are living in a world saturated by ‘design’, and we need to make sure ...
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Home-Sweet-Home
The classic American saying, home-sweet-home, perfectly summarizes our innate desire to create ...
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Design’s Time to Shine
Perhaps you’ve noticed - design is suddenly all around. An abundance of media channels, ...
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