SusaGroup workshops

If you want to be introduced to the field of experience and emotion design, a workshop might be a good opportunity. Normally we offer our workshops on an incompany basis so we can tailor it based on the needs of your teams and organisation. However, sometimes they are available on open subscription. At the moment we offer two workshops:
Get Emotional – an introduction to designing for emotion
The ‘Get Emotional’ workshop provides an opportunity to gain insight and understanding into the emotional experiences people have with products and design. You will learn from an interesting combination of scientific and practical knowledge of the emotional experiences that are offered by existing products and services.
Emotions on the market
Marketeers have been very familiar with the concept of emotional experience. The term ‘emotion’ is thrown into propositions as much as possible. How do you make sure it’s not just an empty phrase? Discover that emotions are about making a product personal and relevant. Dare to choose! Learn how to really integrate emotions in your propositions.








