Imram Ali referred to the work of Daniel Pink at the Webworkerdaily. I think it is an interesting call for change, with a lot of overlapping concepts to what we are talking about at SusaGroup:
Pinkâ€™s latest book speaks of a â€œconceptual ageâ€ of work where â€œleft-brainedâ€ reasoning will need to be augmented by what he describes as six critical â€œright-brainâ€ qualities:
- Design â€” The ability to conceive more than purely functional services or products, and develop emotionally engaging, joyful and attractive solutions.
- Story â€” In a society abundant with data, the ability to weave a compelling narrative will become increasingly crucial.
- Symphony â€” Being able to synthesize disparate, often disconnected, developments into something new, often straddling many industries, will be the basis of innovation.
- Empathy â€” Looking beyond analytics to understand underlying motivations can provide unique and distinct insights.
- Play â€” Wiring levity and play into cultures, experiences and solutions where appropriate.
- Meaning â€” Moving past material abundance to â€œwork on stuff that matters.â€
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