design & emotion

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What do you feel in a hotel?

Posted by Marco van Hout on February 24th, 2009

In co-operation with the SusaGroup and Delft University of Technology, David Güiza Caicedo is conducting an interesting study for his Master thesis on emotional experiences. Currently, his focus is on what you feel in a hotel experience.

The main goal of David’s project is to design a tool that can be used by designers to measure and map the overall emotional experiences of a user towards a specific experiential design.

As a case study for the project, it was chosen that the focus will be laid on the `hotel experience’, that is, the experience of a guest staying at a hotel. The instrument should be able to measure the emotional responses of the guest towards the various touch points (user-service interaction points) he encounters along his journey as a hotel guest.

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David could use a hand in his first experiment, care to help out?

“For my MSc. Graduation project, I’m conducting a small study regarding the emotions you experience while in a hotel, and I’d like to ask your help remembering some of the times that you have stayed in a hotel and tell me some of the things you’ve experienced by using the following online survey: www.bluehaired.com/hotel_survey

It can take as little as 5 minutes to help a bit and I will really appreciate your time and effort.”

Also see:

SusaGroup – creating meaningful experiences
Delft University of Technology
Bluehaired

February 24th, 2009 » permalink » trackback »

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